AI Insights · Timothy · December 2022
Top Educational Games in Mexico Q4 2022: Unified Platform Performance
The top educational games in Mexico saw varied performance in Q4 2022, with notable trends in weekly downloads, revenue, and active users.
In Q4 2022, the top five educational games on a unified platform in Mexico exhibited diverse performance metrics. This overview highlights the weekly downloads, revenue, and active user trends for these apps based on Sensor Tower data.
Educational games for kids 2 4 from Wow Kids saw a consistent rise in weekly revenue, reaching about $46 in mid-November. Weekly downloads fluctuated, peaking at around 35K in late December. Active users steadily increased, surpassing 102K by the end of the quarter.
Baby games for 1 - 5 year olds from BonBonGame.com experienced a decline in weekly downloads, starting from over 45K in early October and dropping to about 20K in early December, before recovering to approximately 30K in the last week of December. Active users mirrored this trend, increasing from 64K in late September to over 108K by the year's end.
Masha and the Bear Educational by DTC Lab had a mixed performance. Weekly revenue remained relatively low, peaking at $29 in mid-October. Downloads saw a significant jump to over 48K in mid-November before stabilizing around 25K in late December. Active users increased notably, reaching over 240K in mid-November, but settled at around 176K by the end of the quarter.
Minecraft Education from Mojang showed stable weekly downloads, ranging between 16K to 25K throughout the quarter. Active users exhibited a gradual rise, starting at 55K in late September and reaching 60K by late December.
Lingokids - Play and Learn from Lingokids - English Learning For Kids maintained steady revenue, peaking at nearly $30K in late November. Downloads fluctuated, starting at 34K in late September and ending at around 19K in late December. Active users saw a dip, starting at 84K in late September and dropping to around 65K by the end of December.
These insights are based on data from Sensor Tower. For more detailed analytics, please visit Sensor Tower's platform.